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MIKAL CRONIN

This act released one of my favorite songs last year (grab it just below this ramble), and I'm excited to see how a full set of his Ty Segall-produced material will play out live.  I imagine it will go well, but that stems from the assumption that his semi-raw pop sound will translate to the stage easily enough, and also that there has to be a good reason so many large outlets (Pitchfork, Brooklyn Vegan, NPR) have supported him.

:Mikal Cronin - Apathy:



COTTON MATHER

It's hard to believe that almost 15 years have passed since the Austin-based quartet Cotton Mather released their classic power pop LP, Kontiki.  The album gained a cult following, received rave reviews in the UK music press, and got a lot of love from fellow musicians (such as Noel Gallagher from Oasis, Britt Daniel from Spoon, and Nicole Atkins).  Thanks to a successful Kickstarter campaign, Kontiki is being reissued as a double disc release complete with outtakes and acoustic versions on February 14.  The best part, though, is that the Kontiki-era lineup (Robert Harrison, Whit Williams, Dana Myzer, Josh Gravelin) will be reuniting for SXSW.  I can hardly wait to hear jangly, melodic gems such as "My Before And After" performed live again.

:Cotton Mather - My Before And After:



1,2,3

SXSW tends to be a little nicer to the acts that work hard, and this one certain does.  Over the last year they've put out a full length and a single, and then they started 2012 with a free EP and word that they had landed the opening slot on the upcoming Yellow Ostrich tour.  SXSW will be nothing for them!  Ok, not really, but I do think they're going to make an impact.  Below you'll find one of their catchier tunes, and then one that's a bit more headphone worthy.

:1,2,3 - Work:

:1,2,3 - It Gets Dark:



MR. GNOME

As I’ve said before, SXSW tends to turn out better for those that are in the process of doing stuff that doesn’t just revolve around the festival. Mr. Gnome, as you probably guessed, is in that boat. They put out a full length last year, they have a 7" due out March 20, and now they’re about to embark on a two month tour. In regards to their music, it’s moody, experimental and usually packing some sort of surprise, and I’m really excited to check it out in a live setting.

:Mr. Gnome - Bit Of Tongue:



JONNY CORNDAWG

To be honest, I'm super picky about my folk/country acts when it comes to SXSW.  That's an exhausting week, and watching someone lightly pluck on a guitar while softly singing is the best way to get me to totally fall asleep while standing up.  Mr. Corndawg, who will be using SXSW as a kick off for a two month tour, is not capable of this.  The man oozes charm, he's hilarious on stage, and he has a nice collection of tunes.  I expect to try hard to see him more than once.

:Jonny Corndawg - Fools And Sages:

:Jonny Corndawg - Night Rider:



HOWLER

Howler is actually an act that hasn't been mentioned around here before, and it's because I'm still sort of figuring out what I think about their album, America Give Up.  So why tell you to catch them at SXSW?  Well, aside from the fact that they're heading into it with a nice amount of buzz, I get the feeling that their Strokes-esque collection of tunes could be something I like a lot more once I experience them live and in person.  Or maybe not.  We'll see.  Taking a chance or seven is just part of the festival, and Howler could end up being worth the effort.

:Howler - Back Of Your Neck:



SPEECH DEBELLE

I'm not exactly an expert on the world of hip hop, but don't let that discourage you from believing me when I say you need to check out Speech Debelle.  Back in 2009 she took home a Mercury Prize for the album Speech Therapy, and now she's put out a follow-up that also seems like it's worthy of everyone's attention.  My guess (it's educated, of course) is that her live show is one that packs a punch, and I'm rather anxious to see if whether or not that's correct.  Let's hope it is.

:Speech Debelle - Studio Backpack Rap:

:Speech Debelle - Better Days (Featuring Micachu):

THE BIG PINK

While I instantly fell in love with the track Dominos back in 2010, it wasn’t until recently that I really began to appreciate The Big Pink. Their debut has turned into a solid listen for me, and now they have the recently released Future This, which is a fun effort that features a slew of catchy songs. I’ve never actually seen the duo live, but I like to think they pump out a wall of sound that makes for the sort of show where everyone leaves sweaty from all the dancing. Let’s hope that turns out to be true.

:The Big Pink - Stay Gold:

:The Big Pink - Dominos:

BLEACHED

Just so you know, I'm not going to be able to convince you that Bleached will give you anything you haven't already gotten from the slew of lady-lead, fuzz-filled pop acts that are so abundant these days.  However, I might at least be able to sway you into seeing them at SXSW by mentioning that everything I've ever heard from them has been as infectious as can be.  Catchy hooks are their thing, and I know they'll for sure be yours when you're exhausted and just want to smile and bob your head.

:Bleached - Searching Through The Past:

:Bleached - Think Of You:

REPTAR

I like to think of SXSW as a great time to try out as much stuff as possible, so the majority of my recommendations will be acts I've never seen before.  Reptar, however, just happen to be a band I can't wait to catch again.  I saw them open for Phantogram last year, and their infectious, jam-filled set is still floating around in my head.  I'd be really surprised if they didn't turn a lot of festival goers into fans.

:Reptar - Stuck In My ID:

COUNTRY MICE

I tried pretty hard to catch this band a time or two last year, but the timing never seemed to work out.  Their debut, Twister, is a super solid effort, and a local act known as the Midgetmen have been championing their live show for a while now.  So, to me that all adds up to something everyone should try to see.  Unless, of course, we come up with a reason to not appreciate good rock music.

:Country Mice - Festival:

HACIENDA

The San Antonio-based Hacienda return to SXSW to promote their upcoming album. I first saw them early in 2008 and was immediately impressed by their tight harmonies and stage presence. They skillfully combine their love for the Beatles and Beach Boys with their South Texas roots. Since the release of their first two albums, they've been on the road with acts like Dr Dog and Heartless Bastards, and they also served as Dan Auerbach's backing band on his 2009 solo project. Hacienda has also recorded all three of their full length with Auerbach at his studio in Akron. Check out their eclectic range of influences on the track below, which has a bouncing bass line groove, spacey keyboard riffs, and some nice family harmonies (the band consists of 3 brothers and a cousin).

:Hacienda - Savage:

ALABAMA SHAKES

Despite being one of the most buzzed about acts heading into SXSW, I hadn't heard a single note from them until a couple of days ago.  I'd love to tell you why I waited so long, but I have no idea.  The band has a really fun soul-enthused sound that I should have been digging for months now.  Anyhow, I'm anxious to see them perform and to find out if they're worth the massive amount of hype that's been swirling around them.

:Alabama Shakes - Hold On:

:Alabama Shakes - Heavy Chevy:

FUTURE OF THE LEFT

If I could get my hands on a time machine I'd definitely make going back and catching a Mclusky performance a top priority.  I straight love that band, and I hate that I never got to see them play.  Oh well.  At least I can still make a play for the next best thing, which is Future Of The Left.  Former Mclusky singer/guitarist Andy Falkous leads the way for this fierce act, and I'm very anxious to see them tear it up on a stage.

:Future Of The Left - Arming Eritrea:

TENNIS

This is the sort of recommendation that's going to come across as a bit of a no-brainer for some of you, but I had to give them a mention just because of how much I love their new album.  It's fantastic, and there are so many songs on it that I can't wait to experience in a live setting.  Here's hoping the new material translates well, or I might end up rather disappointed.

:Tennis - Origins:

MAPS AND ATLASES

Oddly enough, Maps And Atlases were one of the better bands that I saw at SXSW last year.  This, of course, has me excited to catch them again, but I have to admit I'm more interested in hearing songs from their new album than I am in just watching them play again.  Why?  Because I think their upcoming full length is going to garner a lot of attention, and I want to find a permanent (and comfy) spot on the bandwagon while I can.  Join me, friends.

:Maps And Atlases - Solid Ground:

:Maps And Atlases - Winter:

fun.

fun. - an entirely lowercased and abruptly ending assertion evoking understatement. How deceptively devious. Come the end of March, when the SXSW hashtags are all tallied, I’m sure the chatter of their name will be much more uppercased and exclamatory. And how will it not be? FUN! is much more deserving of the band behind the truly awesome sophomore effort that is Some Nights. Melding a stunning array of various inspirations to craft a powerfully theatric album filled with heroic Queen-like harmonies, fun. is sure to be a band to garner plenty of coverage come March.

:fun. - Some Nights:

:fun. - We Are Young (Acoustic):

BRAZOS

I'm having to slightly shake up the order of my SXSW recommendations so that I can make sure to get the name Brazos floating around in your head.  I thought Martin Crane had given up on the Austin-based indie rock act long ago, but he (and whoever else) are officially set for the Dead Oceans/Jagjaguwar/Secretly Canadian showcase, and I very badly want to be there.  Hopefully there will be some new stuff on display.

:Brazos - Mrs. Virginia:

:Brazos - Day Glo:

SILVER SWANS

This is a band that’s floated in and out of my head for the last year or so, and I think it’s time I gave them a real shot at a permanent spot in my brain.  I like their dream-enthused electronic sound, and I’m confident that live it’s going to come across as something worth championing.  Here’s hoping that wherever I see them there’s a slick lighting system that will be used in all the right ways.

:Silver Swans - Secrets (Number Stations Mix):

:Silver Swans - Let It Happen:

RODRIGUEZ

A few years ago Light In The Attic reissued a couple of Rodriguez’s "lost" albums, and I fell deeply in love with both of them.  They’re incredible.  Check them out if you haven’t.  As far as he goes, I’ve seen him live before, and neither time was exactly stellar.  Still, I get the impression his show is hit or miss, and I want to be present in case it’s a hit.  Plus, I just dig his stuff so damn much that it’s hard to imagine skipping a chance to see it played.

:Rodriguez - Sugar Man:

:Rodriguez - Climb Up On My Music:

PURITY RING

Purity Ring is on (or maybe even at the top) of my "must see no matter what" list of acts at SXSW.  They absolutely wowed me at FunFunFun Fest last year, and I've been aching to see them again (minus the dust and festival atmosphere).  If you like electronic music, then trust me when I say you need to bump this duo to the top of your priority list.  They'll make your life better.  I promise.

:Purity Ring - Belispeak:

WATERS

This act was all over my radar for a quite a while, and then they sort of got lost in the shuffle as 2011 came to an end.  In case you missed my posts on them last year, Waters is centered around former Port O'Brien frontman Van Pierszalowski, and they play the sort of sloppy, infectious pop music that's sure to be great live.  Let's hope that turns out to be true.

:Waters - For The One:

:Waters - O Holy Break Of Day:

RADICAL DADS

SXSW features a lot of cool/trendy names, so I get that you're ideal situation probably does not involve tweeting out that you're currently seeing an act called Radical Dads.  However, you're just going to have to trust me when I say you won't regret fielding a few questions on why you'd do such a thing.  The band does 90s-style indie rock in a fantastic fashion (as was shown on their debut last year), and you need to experience it.  So go, and then tell all you've joined the Radical Dads Club.

:Radical Dads - Walking Wires:

:Radical Dads - New Age Dinosaur:

POLICA

To be honest, I'm still not entirely sold on Polica.  Some of their album is fine (if I'm in the right mood), but I've yet to find myself wanting to spend some real quality time with it  With that being said, they recently played here in Austin, and everyone that went had plenty of great things to say.  So perhaps it's a better live than recorded sort of thing with them?  I'm guessing yes, but I'll find out for sure when I make a little time to see them play.

:Polica - Amongster:

YELLOW OSTRICH

I tried to keep the SXSW recommendations separate from what the staff and I were covering throughout February and March, but to bring our "favorable mentions" to a close I decided that Yellow Ostrich, who’ve been frequently mentioned around here lately, should be included.  They topped my album list last year, and their sophomore effort is already a favorite of mine in 2012.  Don’t miss them, as the bandwagon will surely be rather crowded once SXSW ends.

:Yellow Ostrich - Marathon Runner:

:Yellow Ostrich - Hate Me Soon:
 



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